Toad&Co Grows with Listrak Since 2014

Toad&Co, the popular sustainable clothing brand, joined Listrak in 2014. After switching to a different digital marketing partner in 2019, Toad&Co quickly realized the lasting value of Listrak and returned in 2020. The brand has seen continuous growth, taking full advantage of all Listrak’s unified platform has to offer: email, SMS, and identity resolution marketing throughListrak’s GXP.

Much of Toad&Co’s success is due to three key factors: 1) close collaboration and trust with their Listrak account team, 2) smart and comprehensive growth strategy, and 3) a mutual commitment to the company’s core values. Listrak experts act as an extension of the Toad&Co team, providing outside the-box ideas, strategic guidance, and support for the brand’s aggressive goals. Toad&Co drives growth year over year with tactics like:

• Recurring Automated Campaigns that promote top-selling products

• Churn Prevention Campaigns targeting At-Risk and Churned customers

• Enhanced Abandonment Campaigns promoting Buy Now, Pay Later options

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For many customers, Toad&Co’s dedication to sustainability is at the core of their love for the brand. Toad&Co adheres to this mission not just with materials and manufacturing, but also with programs like the ToadAgaininitiative that helps customers resell their “pre-loved” Toad&Co clothes.Championing eco-friendly causes is a central goal of Toad&Co’s marketing that Listrak is proud to support.Taken together, these factors have contributed to a thriving partnership between Toad&Co and Listrak, with countless wins over the past decade.