Journey Hub is at the core of Listrak’s cross-channel marketing platform allowing retailers to fully leverage their customer data and unify marketing across the entire customer journey.
Add powerful automated decision paths to your journeys based on unified customer data, purchase history, engagement activity, cart/order details, split test, channel affinity and much more. Adapt with each customer and optimize every touchpoint towards the path to purchase.
Automatically generate timely, highly personalized and relevant messages directly linked to real-time customer behaviors anywhere across the customer journey to strategically influence purchase intent at the right point in time.