I need to market to an individual

THE CHALLENGE

Customers use multiple email addresses, phone numbers, browsers, and devices. Some may be used for personal, work or education, but all are the same individual – in other platforms each is seen as a different person.

OUR SOLUTION

Listrak uses AI Identity Resolution to seamlessly stitch multiple email addresses, mobile numbers, browsers, devices and all customer data into a single person.

YOUR OUTCOME

Listrak enables you to truly understand and talk to your customer as an individual, allowing you to personalize marketing messages better than your competitors.

Continuously Learning Identity Graph

All orders, sessions, and campaigns linked to a unified ID and profile

Anonymous data is linked upon identification

Unified cross-channel customer profile continuously updated

AI Identity Stitching Across Channels & Devices

Integration of multiple email addresses and phone numbers (personal, work, etc.)
Inclusion of multiple browsers (Chrome, Firefox, Edge, etc.)
Incorporation of multiple devices (Work Phone/PC, Home Phone/PC, Tablet, etc.)

Truly Unified Customer Data

Streamlined drag and drop tool empowering use of audiences across all channels
Comprehensive purchase and browsing activity
Subscription and channel engagement
Abandonment and cart activity
Integration of loyalty, CRM, and other platform data
Inclusion of all first-party data

The Big Picture

Identity resolution is at the core of the Listrak platform, empowering seamless personalization, segmentation, automation, and AI product recommendations. This enables you to truly deliver the right message, in the right channel, to the right person, at the right time - all from a single, integrated platform.