About Hampden

Located in a historic building dating back to 1878, Hampden stands out on Charleston’s famous King Street with nearly 10,000 square feet of the most unique designer assortment of ready-to-wear, shoes, handbags, & accessories. Owner, Stacy Smallwood, travels the world to handpick each item to create not only an exciting fashion destination but also an inviting atmosphere.

Overview

With 80% of revenue coming from one store location, Hampden needed to increase their ecommerce presence with a more sophisticated, best-in-class email platform. Hampden ultimately chose Listrak over a commoditized email provider who lacked the ability and expertise to scale and provide significant incremental revenue.

With Listrak, retailers gain more than a technology platform; they gain a long-term, strategic partnership with retail marketing experts who become an extension of their team to help execute growth strategies and exceed their goals.

Results 

After implementing Listrak’s triggered campaigns along with their predictive & personalization suites, Hampden’s revenue increased dramatically. And while many providers will claim to deliver an initial bump in revenue, Listrak’s differentiator is in driving long-term, consistent, incremental growth year after year.

This has been the case with Hampden as they employ Listrak’s strategic optimizations and continued innovation – Hampden recently added Listrak’s mobile solutions and Growth Xcelerator Platform to their mix to continue to accelerate their growth in years to come.