Mobile Milestones: A 2017 Holiday Recap

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2017 HOLIDAY MOBILE MILESTONES

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Smartphones disrupted the 2017holiday retail shopping season, with shoppers reaching for their phones more than ever before.

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Smartphone purchasers set new daily shopping records on Thanksgiving Day, Black Friday, Cyber Monday and Christmas Day.

Retailers embraced the mobile movement and saw success with their optimized apps and websites, push notifications and integration with mobile wallet services.

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